- 133%
lift in new buyer rate
- 118%
growth in consideration audience
- 17%
lift in purchases
Weight Watchers
Driving new customer growth with Consideration Ads
- Personal care
- Solutions (4)
- 1.7x
MGS Multiplier*
- 7.2x
ROI*
- 2.6%
CTR*
Cavaillès
Powering GMV Growth during Mega Sale Season
- Personal care
- Solutions (2)
- +84%
higher Total Brand Communication Awareness
- +54%
higher Brand Consideration
- +3.1%
Out of phone sales lift
Driving brand and sales impact through TikTok Out of Phone
- Personal care
- Solutions (7)
- 90%
of revenue generated by affiliates
- 32pts
above the benchmark in revenue generated
- 35%
month-on-month growth in GMV (November vs. October)
Natura
A quick and profitable entry into the US market with TikTok Shop, affiliates, and GMV Max
- Makeup & beauty
- Personal care
- Solutions (2)
- 113%
Ad recall
- 19%
Purchase Intent
- 59%
Ad Recall
Libresse
Combining premium placements with meaningful education to drive purchase intent.
- Healthcare & pharmaceutical
- Personal care
- Solutions (3)